Effective communication plays a pivotal role in nearly every aspect of business; it allows the successful flow of information and creates a harmonious and productive business environment. It can also add to a technical professional’s value and potential for growth within an organisation. Most technical professionals rely on data when communicating and attempting to influence colleagues and clients. However, although factual information provides the substance of the message, it is not enough to guarantee that the message is communicated effectively. There must also be an understanding of the human elements involved.

This course deals with situations that are typical for your specific industry, with an aim of improving your communication skills so that you can effectively meet your goals. A special emphasis is placed on communicating in stressful, sensitive and challenging situations. Participants will discover the strengths and blind spots of their current communication style and understand how to recognise the communication styles of others. They will leave the course with a set of specific tools and techniques that can be used throughout their career.


  • Understanding the 4 styles of communication and their impact on other people
  • What makes a good first impression?
  • How do you come across face-to-face, on the telephone and via email?
  • Verbal and non-verbal cues
  • Perception filters that hinder communication
  • Active listening and effective questioning
  • The skills of summarising and paraphrasing
  • The impact of body language and voice tones on communication
  • Handling touchy topics, problem people, and sensitive situations with diplomacy and professionalism
  • 4 assertiveness techniques
  • Giving and receiving constructive feedback
  • Developing the art of small talk
  • 9 ways to make your communication style more impactful

All Potencium courses are customised to meet the specific objectives and requirements of the client. Specifically, this course is tailored to the type of professional roles within your organisation. Click Here to learn more about how Potencium can implement a customised programme in your organisation.